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Oman ranked the second in sustainable tourism index

The The Sultanate ranked the second in the Arab world and 57th globally in Sustainable Tourism Index of 2020, issued by the Euro Monitor International Research Foundation. The Sultanate came after Jordan, while the UAE ranked third, and Tunisia ranked fourth. The institution mentioned that the global coronavirus epidemic has highlighted clear flaws in traditional size-based tourism models that are no longer fit for the purpose in new era of the pandemic. Moreover, they mentioned that their researchers have developed a new travel sustainability index by helping travel companies move to a more sustainable and purpose-driven model, where the data shows that the future and success of travelling businesses will be centered around digital and sustainable transformation.


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